
DIGITAL PRODUCT & EXPERIENCE STUDIO
We turn complex problemsinto simple digital experiences.
Strategy, UX/UI and technology to create digital products people love to use — and businesses can measure.
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We don't just design interfaces.We design better digital businesses.
MCD Solutions combines strategy, user experience, interface design and technology to create digital products that solve real problems and deliver measurable results.
Strategy
Understand the problem before designing the solution.
Experience
Products designed around people.
Systems
Consistent design that scales.
Growth
Measure, learn and keep optimising.
Services
What we do
From discovery to continuous optimization.
- 01STRATEGYUnderstand before we design.UX ResearchProduct DiscoveryUX StrategyBenchmarkingCustomer JourneyWorkshops
- 02EXPERIENCEProducts designed around people.UX DesignUI DesignProduct DesignPrototypingUser TestingWeb & Mobile
- 03SYSTEMSDesign that scales.Design SystemsUI LibrariesDesign TokensAccessibilityWCAGDesign Governance
- 04GROWTHDesign. Measure. Improve.UX AnalyticsCROA/B TestingFunnelsProduct Optimization
Work
Selected Work
A sample of the kind of challenges we solve.
Select a challenge
Something isn't working?
We help you find out why — and fix it.
Visits that never turn into customers.
How we solve it
Funnel analysis, A/B testing and a redesign of the critical decision moments.
Long flows, friction and unanswered questions.
How we solve it
Research with real users, journey mapping and flow simplification.
Features piled up without a clear structure.
How we solve it
Information architecture rework and value-driven prioritisation.
Every team designs its own way.
How we solve it
A Design System with tokens, components and governance rules.
Barriers that exclude part of your users.
How we solve it
WCAG 2.2 AA audit and remediation of components and interaction patterns.
Start small.Make an impact.
UX HEALTH CHECK
An independent UX audit of your product, with clear priorities.
Who it is for
For teams who know something is off, but not what.
Start a ProjectIncludes
- 01UX Audit
- 02Mobile
- 03Accessibility
- 04Conversion
- 05Recommendations
- 06Priority Roadmap
Process
How we work
A clear process, from problem to impact.
01
DISCOVER
Understand the business, the users and the context.
02
DEFINE
Frame the right problem and set priorities.
03
DESIGN
Craft flows, interfaces and consistent systems.
04
VALIDATE
Test with real people before investing in code.
05
IMPROVE
Measure, learn and optimise continuously.
Expertise
Industries we understand.
Real business context, not assumptions.
FINANCIAL SERVICES
- Banking
- Credit
- Insurance
- Fintech
AUTOMOTIVE & MOBILITY
- Marketplaces
- Mobility
- Renting
- Dealers
SAAS & B2B
- Platforms
- Dashboards
- Enterprise Software
E-COMMERCE
- Retail
- Marketplaces
- Conversion
UX HEALTH CHECK
Not sure what's wrong with your product?
We'll find out.
50+ UX checkpoints
Design Systems
Build once.Scale everywhere.
Components, tokens and rules that keep product, brand and teams aligned — on every platform.
Components
- Buttons
- Inputs
- Dropdowns
- Toggles
- Typography
- Colors
- Cards
States
- Default
- Hover
- Focus
- Error
- Disabled
Accessibility
Designed for everyone.
Accessibility isn't a final layer. It's a design decision from day one — and it makes the product better for everybody.
- Accessibility Audits
- WCAG
- Inclusive Design
- Accessible Components
Contrast
AA · 4.5:1
Readable text on any screen and lighting condition.
Aa
Aa
Visible focus
Navigate with Tab: every element shows where you are.
Keyboard
Anything you can do with a mouse, you can do with a keyboard.
Partnership
Your external Product Design team.
Ongoing collaboration, at the pace of your product.
- 01Support
UX CARE
Continuous UX/UI support.
- 02Optimization
UX GROWTH
UX/UI + Analytics + CRO.
- 03Embedded partnership
PRODUCT PARTNER
An extension of the client's product team.
Insights
Ideas worth sharing.
Notes on digital product, design and results.
Small team.Senior talent.Big impact.
We work in small, senior teams, close to the business and the product — from the first workshop to continuous optimisation.
- Strategy
- Research
- Design
- Technology
- Data
Have a digital challenge?
Let's solve it together.
